Narratives help us make meaning out of complexity,
And a collection of stories reinforcing a common value can create a narrative that informs our sense of reality. Over time, narratives become their own common sense — an accepted logic to understand what is possible and preferable. Historically, those with the most power in society disproportionately influence these narratives and Community Change & Community Change Action works empower the stories and voices of those traditionally left out.
Democracy & People Power
What does strong messaging look like?
A great message doesn’t say what’s popular; a great message makes popular what needs to be said. After Trump’s election, we compiled a handbook for communicators across the progressive movement.
Fund Narrative Change
Help us change the conversation with impacted people at the center of the story.
The Gift of Talking About Hard Things
Resources
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2022 Annual Report: The Arc of Transformation
Midterm elections, hard-fought victories, new challenges, and the road ahead.
2021 Annual Report: The Power We Carry
We celebrated important policy victories and we grieved our losses, as COVID and systemic racism continued to claim lives and sow hardship among the most vulnerable communities.
2020 Annual Report: Rising With Resilience
We protested. We organized. We voted.
How We Build Power
